Logo Usage Guidelines for ClimateMaster
![ClimateMaster Logo 2009 ClimateMaster Logo 2009](https://landing.climatemaster.com/hs-fs/hubfs/ClimateMaster%20Logo%202009.png?width=400&height=141&name=ClimateMaster%20Logo%202009.png)
Color
The official company color is PMS 336 (Pantone Matching System) green. The color logo should be used on white and light-colored backgrounds only.
PMS 336 | C=100 M=0 Y=67 K=47 | R=41 G=100 B=82 | #00664f |
Color Exceptions
- When the logo is used for embroidery and the color version is not used, the logo must be a single, solid color but does not have to be black. It should closely match or complement the color of the garment/item being embroidered.
- In printed or electronic material, the logo may be reversed out and shown in all-white on dark backgrounds.
- The color version of the logo is the preferred format. The full black version of the logo is acceptable when the color version is not appropriate. The logo may be shown in all-white on dark backgrounds.
Trademark Symbol Usage
The registered trademark symbol (®) may be excluded from any company logo if the logo is printed or otherwise displayed small enough that the trademark symbol can’t be easily read.
Proper Usage of the Logo
The following rules always apply when using the ClimateMaster logo:
Always show the logo at an appropriate size, no less than 1.5” in width. If the logo needs to be used smaller than 1.5”, the use must be approved by the CCG Marketing Department. Contact cccgmarketing@climatecontrolgroup.com
Exhibit 1
![CLM_Logo_1.5_Inch CLM_Logo_1.5_Inch](https://landing.climatemaster.com/hs-fs/hubfs/Logo%20Usage%20Guidelines/CLM_Logo_1.5_Inch.png?width=272&height=142&name=CLM_Logo_1.5_Inch.png)
Always maintain “x” amount of clear space around the logo on all sides where “x” is defined by the height of the capital letter C in “ClimateMaster”. Exact dimensions vary based on your usage and should simultaneously comply with usage noted Exhibit 1.
Exhibit 2
![CLM_Logo_X CLM_Logo_X](https://landing.climatemaster.com/hs-fs/hubfs/Logo%20Usage%20Guidelines/CLM_Logo_X.png?width=400&height=197&name=CLM_Logo_X.png)
On dark backgrounds, the logos should be reversed to all white.
Exhibit 3
![CLM_Logo_White_on_Black CLM_Logo_White_on_Black](https://landing.climatemaster.com/hs-fs/hubfs/Logo%20Usage%20Guidelines/CLM_Logo_White_on_Black.jpg?width=336&height=159&name=CLM_Logo_White_on_Black.jpg)
All other company logos should be treated similarly.
Improper Usage of the Logo
The following rules always apply when using the ClimateMaster logo:
Do not alter the relative spacing or size of the elements.
![CLM_Logo_No_Size_Change CLM_Logo_No_Size_Change](https://landing.climatemaster.com/hs-fs/hubfs/Logo%20Usage%20Guidelines/CLM_Logo_No_Size_Change.png?width=488&height=99&name=CLM_Logo_No_Size_Change.png)
Do not print or apply the logos on conflicting backgrounds.
![CLM_Logo_No_Conflicting_Backgrounds CLM_Logo_No_Conflicting_Backgrounds](https://landing.climatemaster.com/hs-fs/hubfs/Logo%20Usage%20Guidelines/CLM_Logo_No_Conflicting_Backgrounds.png?width=475&height=170&name=CLM_Logo_No_Conflicting_Backgrounds.png)
Do not bleed the logo off the page.
![CLM_Logo_No_Bleed CLM_Logo_No_Bleed](https://landing.climatemaster.com/hs-fs/hubfs/Logo%20Usage%20Guidelines/CLM_Logo_No_Bleed.png?width=563&height=140&name=CLM_Logo_No_Bleed.png)
Do not tilt the logo.
![CLM_Logo_No_Tilt CLM_Logo_No_Tilt](https://landing.climatemaster.com/hs-fs/hubfs/Logo%20Usage%20Guidelines/CLM_Logo_No_Tilt.png?width=450&height=122&name=CLM_Logo_No_Tilt.png)
Do not twist or bend the logo.
![CLM_Logo_No_Twist CLM_Logo_No_Twist](https://landing.climatemaster.com/hs-fs/hubfs/Logo%20Usage%20Guidelines/CLM_Logo_No_Twist.png?width=426&height=107&name=CLM_Logo_No_Twist.png)
Do not allow other images to cover or obscure the logo.
![CLM_Logo_No_Obscure CLM_Logo_No_Obscure](https://landing.climatemaster.com/hs-fs/hubfs/Logo%20Usage%20Guidelines/CLM_Logo_No_Obscure.png?width=441&height=100&name=CLM_Logo_No_Obscure.png)
Do not stretch the logo vertically or horizontally.
![CLM_Logo_No_Stretch CLM_Logo_No_Stretch](https://landing.climatemaster.com/hs-fs/hubfs/Logo%20Usage%20Guidelines/CLM_Logo_No_Stretch.png?width=717&height=102&name=CLM_Logo_No_Stretch.png)
Logo Downloads
![ClimateMaster Logo 2009](https://landing.climatemaster.com/hs-fs/hubfs/ClimateMaster%20Logo%202009.png?width=1078&height=381&name=ClimateMaster%20Logo%202009.png)
![ClimateCraft Logo 2013](https://landing.climatemaster.com/hs-fs/hubfs/ClimateCraft%20Logo%202013.png?width=1076&height=128&name=ClimateCraft%20Logo%202013.png)
![IEC Logo Color](https://landing.climatemaster.com/hs-fs/hubfs/IEC%20Logo%20Color.png?width=1080&height=612&name=IEC%20Logo%20Color.png)
![ClimaCool Logo](https://landing.climatemaster.com/hs-fs/hubfs/ClimaCool%20Logo.png?width=1080&height=205&name=ClimaCool%20Logo.png)